The above print screen is for a Facebook status Jackie Chamoun; Lebanon representative in the Winter Olympics happening these days in Sochi, Russia had to post on her Facebook page. This “apology” for the Lebanese for “offending” their “conservative image” (as if it was not a national pride to have Beirut as number one night life city in the world few years back) after Al Jadeed TV published a report and a website article about a topless naked photo shoot that Jackie along with other Lebanese skiers including Cherine Najem had participated in last year in Faraya, Lebanon. The title of the article was “Lebanese ski champions are stripping stars”, this is a very low and cheesy way to attract website/youtube channel traffic. We think that Al Jadeed report and the hinting they used in their phrases between the photo shoots of these champions and their participation in the Olympics is based on no solid evidence and the timing of publication of such a video/report where Jackie is training and preparing for her race in the Olympics is fishy. Now comes the one million questions: So what if she did a topless photo shoot? So what if she even did a naked photo shoot? It is not the public’s business. There are hundreds if not thousands of Lebanese that are doing daring photo shoots every year, so shall we keep talking about them in the news?! Did a national TV become a yellow pages magazine?!
The case has got the Lebanese public attention and tens of supporting posts on Facebook are now being circulated condemning what Al Jadeed Tv has done and showing support to Jackie Chamoun. We believe that what Al Jadeed has done is unethical, and does not raise to the minimal standards of public news’ reporting. It contains no news worth sharing, and the preaching in the end of the article and the fear for Lebanese reputation and the pledge for the Ministry of Youth and Sports is a low shot from a channel that has mastered in hosting shows that do not respect any boundaries of ethics. We conclude by a post that Lebanese outspoken blogger Khodor Salame published on his Facebook about this case. We also agree and certainly condemn using the woman’s body as a mean of marketing, we still think that it is a personal choice that people should not be bashed for.